Level 1 Award in Progression - Social Media Marketing

Course Code: 26591

Teacher: This course is being taught by Lynne.

What is this Course about?

This L1 qualification develops writing and social media marketing skills through strengthening creative, content and promotional writing skills needed on a digital platform.  The course includes learning about principles and features of written content and selecting impactful photos.  Topics include learning about digital marketing principles, how to use social media to connect with an audience; digital advertising content and adverts; selecting impactful digital images.  The course draws on a variety of stimuli, including drawing from leaners’ own experiences, to reinforce learning and skills development.  

Who is this Course for?

Those wishing to improve their knowledge and understanding of social media marketing and writing skills; those who may be planning to launch their own business or product such as freelancers or self-employed individuals; those developing skills in a marketing role that want to start writing content and plan to market a product on social media.

Entry Requirements to do this Course:

Learners will be expected to have a good level of English written and spoken skills.

Learners must have basic digital skills to be able to complete and upload work.

Learners must make time outside of the course to complete homework tasks.

To be fully funded:

• Learners must be aged 19 or over and a resident in Hertfordshire.
• Either, unemployed and claiming benefits or earning under the £25,000 gross per year

*Please apply for the course and a member of the team will be in touch.

How you will be assessed?

This is a portfolio-based course where learners build up a folder of evidence to demonstrate their knowledge and understanding to pass the qualification.  Assessments vary from week to week but include written answers, questions and answers, quizzes and self-reflection.

How much studying will I need to do outside of the lesson?

Homework tasks will be set every week, so learners should set aside on average 1-2 hours depending on the task, to complete it.

What learners need to bring/supply

Learners must have a laptop or tablet with a working camera to access Google Classroom and reliable wifi.

What happens after I book this course?

There are two steps to complete before studying with us and booking on here is the first step. Your next step will be to enrol on your chosen course following the instructions in your order confirmation email.

The next steps…

During this course we will talk to you about your next steps which could include attending other courses/workshops such as completing a L2 Award in Digital Marketing, complete a shorter course in content writing or an employability or self-employment course to develop a personal pathway to employment. Please see the full range of courses we offer.

We have programmes that can support you with your next steps in skills and employment. For further information please see our information, advice and guidance page.

NOTE: This course is for Hertfordshire Residents Only - *With the exception of the registration fee, this course/workshop is fully funded by The Education & Skills Funding Agency for adults who meet a set criteria - please see further details under the 'Further Information' heading.